The Audience Yield Manager

That Bridges the Gap between
Supply and Demand
Rivr is the smart way to manage your yield. Emerged from Simplaex user classification technology, our audience yield manager aligns the interests of media buyers, publishers, and users, by providing meaningful engagement for brands, superior monetization for content creators, and a better user experience for consumers.
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The Audience Yield Manager for

The Supply Side Ecosystem
For SSPs
Boost your revenues by managing yield at the user level and drive superior monetization for your publishers.
For Publishers
Get better value from both direct and programmatic sales whilst maximizing value for media buyers.

They Talk about Us

“It’s a fascinating employment of AI, one that could level the playing field for supply-side technology players.”
Gavin Dunaway - Editorial Director
AdMonsters
“Meant to tackle the increasingly complicated relationship between publishers and advertisers, Rivr offers a new level of precision by simplifying the supply chain.”
Melynda Fuller - Editor
MediaPost

Rivr News

Private marketplaces (PMPs) have played a key role in the programmatic industry thus far, ensuring brand safety for publishers whilst taking advantage of the growing market. However, with increasing trust […]

Moti Tal
10 Apr 2019

Like many other technologies before it, programmatic advertising is constantly evolving, with the overall aim of improving performance and profit. And as the central value provider in media, publishers have […]

Nadjib Bennaï
03 Apr 2019
The Rivr Monthly Programmatic Industry Must-Reads. Our monthly post includes a recap of the latest programmatic industry news. 1. WTF is a unified ad auction? - Digiday “Unified auctions have [...]
Nadjib Bennaï
15 Mar 2019

Ready to Harness the Potential

of Audience Yield Management?