The Audience Yield Manager

That Bridges the Gap between
Supply and Demand
Rivr is the smart way to manage your yield. Emerged from Simplaex user classification technology, our audience yield manager aligns the interests of media buyers, publishers, and users, by providing meaningful engagement for brands, superior monetization for content creators, and a better user experience for consumers.
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The Audience Yield Manager for

The Supply Side Ecosystem
For SSPs
Boost your revenues by managing yield at the user level and drive superior monetization for your publishers.
For Publishers
Get better value from both direct and programmatic sales whilst maximizing value for media buyers.

They Talk about Us

“It’s a fascinating employment of AI, one that could level the playing field for supply-side technology players.”
Gavin Dunaway - Editorial Director
AdMonsters
“Meant to tackle the increasingly complicated relationship between publishers and advertisers, Rivr offers a new level of precision by simplifying the supply chain.”
Melynda Fuller - Editor
MediaPost

Rivr News

Header bidding has provided a new opportunity for publishers, to take control over their programmatic advertising. While for brands and agencies, it promised to make a new whole range of […]

Moti Tal
31 Jan 2019
So, maybe it’s not a “small world” story, but just one hell of a coincidence. Either way, my trip to Scottsdale was a very interesting one, which I’ll explain. So, [...]
Benjamin Hansz
30 Jan 2019

At the core of Rivr’s audience yield manager for publishers and SSPs is the AI-powered user classification technology, launched by Simplaex earlier in 2018. Following his appearance at The Drum’s Programmatic […]

Benjamin Hansz
09 Jan 2019

Ready to Harness the Potential

of Audience Yield Management?